Commercialising your new idea Workshop - strategies to get to market

Many great ideas and inventions never get off the ground or become fully-fledged success stories because of a failure to road test their market feasibility, or the cost and time required to get there.

The lesson is simple: to turn an idea into a profitable business you need to plan every stage of how you will take it to market. This rule applies whether you've already invested hours in development or whether you new product or service is yet to be tested.

Held over two days this workshop will help to assess feasibility, decide it's potential and develop a clear commercialisation strategy led by an experienced innovation and commercialisation expert.

Session 1 - Tuesday 8 September 10am - 1pm
Session 2 - Tuesday 15 September 1pm - 3.30pm

This workshop will have a maximum amount of attendees so once that number is reached you may be put on the waiting list. An email will be sent to your one week out from the first workshop with more details.

Please only book in if you are available for both days, thank you.

Register now


Various dates from 8 September 2020 to 15 September 2020

Upcoming dates

08 September 2020, 10:00 AM - 01:00 PM

15 September 2020, 01:00 PM - 03:30 PM


  • via Zoom online


  • This is a free event


Michelle Flight

Email: [email protected]

Phone: 03 5272 5138

Associated organisation: City of Greater Geelong (Enterprise Geelong) and Small Busines Victoria


Page last updated: Friday, 24 July 2020