A framework and vision that will strengthen and grow
Greater Geelong’s arts and culture scene
will be further shaped by the community, during a feedback period starting at the end of this month.
Arts and Cultural Strategy aims to create a more sustainable and thriving
region through investing in arts and culture,
rebuilding the industry after the pandemic and supporting creative communities.
Creative industries have grown significantly within Geelong
over the past five years, with more than 5,000 sole traders operating and
design making up the largest sector.
670 arts and cultural places and assets have been identified in the region and
the City cares for more than 12,000 heritage objects, artefacts and
artworks, worth an estimated $28 million.
draft strategy focuses the City’s attention on priorities for the
sector, the community’s aspirations and leadership, and will be supported by a
four-year implementation and action plan.
More than 1,000 community members and
stakeholders were involved in developing the draft strategy between May and
August 2020 through targeted engagement activities.
Key priorities and themes that came
out of the consultation include:
- supporting Aboriginal and Torres Strait Islander
creative and cultural activity
- inclusive culture
- Council leadership in addressing the community’s arts
and cultural aspirations and
- affordable and accessible venues, studios and rehearsal
Below are some of the draft strategy’s commitments, which
will have corresponding performance measures, strategies and actions:
- engage the whole community in
the cultural life of Greater Geelong
- make arts
and culture an integral part of Geelong’s identity and
rewarding partnerships with other organisations and within the Council to
optimise the region’s cultural life.
Council will receive a report detailing community feedback
and an implementation and action plan.
- Provide your feedback on the draft Arts and Cultural
Strategy will be available for feedback from Friday 26 March 2021.
Councillor Stephanie Asher - Mayor
The Arts and
Culture Strategy will be key to realising the community’s ‘clever and creative’
This is an exciting opportunity to amplify more voices and
harness the strengths of our creative industries as we rebuild our economy from
The draft strategy will build on the arts, culture and
heritage recovery initiatives, worth an estimated $665,000, announced by the
Council last year.
Councillor Trent Sullivan - Deputy Mayor and Chair, Creative Communities and
The final strategy will play a vital role in the Geelong
region’s social and economic recovery.
We have a fantastic arts and culture scene, but there are
so many more stories that can be shared, including those from Indigenous and
LGBTIQA+ community members.
We need your input for this 10-year strategy, so please make sure to visit the
Have Your Say page from Friday 26 March.