A new direction for old sites

Tuesday, 20 August 2019

The City is calling for input into how land at the old Geelong Saleyards and former Target head office can be developed.

Workshops will be held next month, where experts in traffic, planning, heritage and urban design will discuss opportunities and constraints in the North Geelong precinct.

The community is invited to provide their own ideas at a workshop, as we consider the future use of the area.

The workshops will help inform the creation of a draft Geelong Saleyards Precinct Plan.

The Precinct Plan will provide strategic direction for the land bound by Victoria Street, Weddell Road, Thompson Road and the Geelong Golf Club.

Council is supportive of a mix of land uses in the area, including housing, open space and potentially some small-scale offices or shops.

It has resolved to respect the history of the Geelong Saleyards, with the future site layout to retain heritage elements and include interpretive signage where possible.

Preparation of the Precinct Plan will consider issues such as:

  • The local community’s ideas;
  • The potential requirements for site remediation;
  • The site’s heritage significance;
  • Traffic;
  • Stormwater management; and
  • Current use of the site and nearby land, including housing, aged care, industrial, the Geelong Golf Club, Sphinx Entertainment and offices.

A range of technical reports that will inform the Precinct Plan will be presented at the workshops.

The reports have considered an environmental site assessment, movement and access, acoustics, heritage interpretation and the condition of the trees on site.

Following the workshops and public consultation, a draft Precinct Plan is expected to be presented to the Council in early 2020.

The community will have an opportunity to provide input and feedback on the draft Precinct Plan before a final version is presented to Council.

Geelong Saleyards permanently closed to the sale of sheep and cattle on 31 August 2017.

Target departed from its Thompson Road office in 2018, ending a 92-year history in Geelong.

The workshops will be held on Tuesday 3 September from:

  • 10am to 3pm at the Geelong West Town Hall; and
  • 5.30pm to 7.30pm at the Geelong West Library.

Registrations are essential and close on Wednesday 28 August at 5pm.

To register for a workshop:
visit: www.geelongaustralia.com.au/yoursay
call: (03) 5272 5170; or
email: [email protected]

If you are unable to attend a workshop, you can provide input into the project by completing a survey at www.geelongaustralia.com.au/yoursay

Greater Geelong Mayor Bruce Harwood

The future use of the Saleyards and Target head office are well located for residential use, given their proximity to the North Geelong station, Pakington Street and the CBD.
We have a great opportunity to pursue a clever and creative infill development in an area within walking distance of major public transport hubs and a premier shopping strip. 
I encourage people to contribute their own ideas to help us determine the future uses of these key sites.

Cr Jim Mason, Chair, Arts, Culture and Heritage portfolio

We are committed to ensuring the rich history of the saleyards will live on in the redevelopment.
The Precinct Plan allows for us to explore how this area should transform into a place where residents can live, work and socialise.


Page last updated: Tuesday, 20 August 2019