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Draft Urban Design Framework Cover Page
Draft Urban Design Framework Cover Page

Pakington Street (Geelong West) and Gordon Avenue UDF - Release of Draft

This engagement is open

Date: Wednesday, 11 March 2020 to Monday, 31 August 2020

The City has produced a draft Urban Design Framework (UDF) to help shape the development and renewal of Geelong's best-known suburban shopping strip, the iconic 'Pako'.

The draft Pakington Street (Geelong West) and Gordon Avenue UDF focuses on short-term street improvements and long-term renewal projects for the beloved area. Guiding future investment and design decisions in three distinct precincts - the Heritage Core (retail and activity centre), Pakington North and Gordon Avenue.


The City's response to the outbreak of coronavirus (COVID-19) is being guided by the latest advice from Commonwealth and State authorities. In line with this guidance, face to face consultations for this project have been cancelled.

Over the past weeks, we have had conversations with over 50 members of the community and received 22 submissions.

In order to build on this and ensure the wider community have an opportunity to comment on the draft UDF, we are extending the consultation period until Monday the 31st of August 2020.

The City invites all members of the community to make an online submission through this page, via email to [email protected] or by writing to us at PO Box 104, Geelong, VIC 3220.

Please continue to check this page for updates.



Invitation to participate in research

The City is supporting Monash University to explore the key factors which influence people’s attitudes to infill housing proposals. The research is titled "Place Attachment and Heuristics: What influences resident’s attitudes to urban intensification proposals?"

Monash University invite you to complete a short online survey once you have considered what the Draft Urban Design Framework proposes. No information will be collected that can identify you. The survey takes about six minutes to complete.

Please note the survey is not a submission to the Draft UDF.

To complete the online survey and find out more about the research, please click on the link below:

Monash University Research Survey




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